By Marvin Ross
Everyone keeps telling me what a wonderful site Pinterest is and the value of posting information there and of advertising. Frankly, I find it totally confusing but I decided to try it out and set up a Bridgeross Communications board (or is it a pin?). And then I thought I would create an ad which comprised a cover of the Trump book, a link to the Amazon kindle sales page and a brief explanation.
That explanation also comprise a quote from the write up of out two new books from the Hamilton Spectator which said the book “is a fascinating, insightful, often humorous, usually chilling plunge into the coral folds of the brain under that Cheeto-coloured scalp”.
I thought I would test with a $10 limit and, as a publisher, I’ve done these types of ads on both google and facebook.
Much to my surprise, about a day after submitting the ad, I received a rejection from Pinterest that said, in part, that it “didn’t meet our advertising guidelines.”
We want to keep Pinterest a safe place for discovering possibilities, so we don’t allow divisive or disturbing ads that could trigger users. We don’t allow language or imagery that is:
• Offensive or profane (censored or not)
• Excessively violent or gory
• Sickening or gross
• Sexually suggestive
• Politically, culturally or racially insensitive
Unless paired with educational or charitable information, we also don’t allow:
• Content that capitalizes on recent controversial or tragic events
• References to sensitive health and medical conditions
They then offered me the chance to revise the ad.
Like I’m going to do that but since when is it offensive to criticize a politician or any public figure. Libel laws protect people from invalid comments but where is the freedom of speech in the US these days? Where is the 1st amendment?
To date, the book has sold in North America, the UK and Australia and has been bought by libraries in the US, Germany and the Netherlands. But, I guess that it is too sensitive for the poor souls who inhabit Pinterest. Pity!